I have developed an app (WPF-Windows Template Studio app with .NET Core 3.1 as the target framework) that I have published, as shown in this picture.

When I send the .exe to another Windows PC the PC shows the following window.

Is there anything I can do as a developer to prevent Windows Defender from showing this dialog? Which option shall I use in the publish dialog instead?

Telling the customers to Click on "Run anyway" is not an option.